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If you are unfamiliar with the magazine, see For Readers/Overview for a guide to what Land Mobile offers its readers and thereby, its supporting advertisers and contributors.
Whilst you're there, a click on For Readers/Previous Issues will confirm the consistency of our editorial approach, how it's tracked the market and technology changes and illustrate why we have been so successful since our launch in 1993. You can also use the Search facility in the menu bar to find references to a particular topic of interest.
It's the sheer breadth of coverage which puts Land Mobile in a class of its own. A difficult task to achieve, but one which has kept the magazine at the top of the must-read list of wireless publications. That's certainly the message our readers feed back to us and they also report that our ratio of 40% advertising to 60% editorial is an excellent balance.
We operate editorial policy on the principle that every reader, whether an end user or member of the supply chain, will always have an interest in much more than one particular service or technology.
High grade editorial contributions supplied by PR organisations on behalf of their clients are an integral part of Land Mobile's appeal. The editor selects the best from the very large number he receives each month and edits them into our friendly and informative house style. When set on-page, they shine as models of readability and authority, so it's no wonder that a presence on the Land Mobile platform is so eagerly sought after by PRs and advertisers.