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MWC: Panasonic launches MVNO services for connected products at Mobile World Congress

01_Panasonic_hires_2.jpgPanasonic has launched its own mobile virtual network operator (MVNO) service at Mobile World Congress to allow its business devices to connect seamlessly with the M2M cloud.

Trials of the new network, first demonstrated at Mobile World Congress, marked Panasonic beginning to integrate mobile connectivity across product lines, allowing them to access new Panasonic M2M cloud services. These could include remote monitoring, data collection and analysis. The first product to utilise the M2M network will be the Panasonic Nubo, the industry’s first mobile connected 4G monitoring camera.

Launching at MWC, the portable camera can be deployed across a variety of locations and use cases, without the need for a power or Wi-Fi connection. Nubo was launched alongside a mobile app for control and monitoring, external battery and sensor pack add-ons and a secure cloud storage system to enable management of data and videos for the user.

“As one of the world’s leading electronics manufacturers, our new M2M network is the start of a strategic transformation,” says Masaki Arizono, managing director of PSCEU. “It is the first step in making our vast portfolio of products M2M capable, helping our customers to make their infrastructure and business processes intelligent. The results for our customers are simple network infrastructure, less capital tied up in stock, and improved customer service.”

The Global MVNO project complements a domestic MVNO for the Japanese market, launched in October 2014.

"Our connected products, virtual mobile network, software and services provide the building blocks for advanced M2M solutions,” says Laurent Abadie, CEO of Panasonic Europe. “When combined with our direct account approach and project management capabilities, our enterprise customers can roll out their solutions faster and with less risk.”

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